Why I Volunteer for PRSA's Annual Nonprofit Event; This Year's Event is Nov. 10
PRSA's Connecting for a Cause
Wednesday, Nov. 10
Northwest Rooms, Seattle Center
8:30 a.m.-3:15 p.m.
View the line-up and schedule
PRSA Puget Sound's Connecting for a Cause is now in its 19th year. The event serves as a resource for local nonprofits, helping them stay abreast of new ways to raise awareness about their causes and missions. For many nonprofits, which typically have limited budget and resources, this is often their only opportunity during the year for career development and PR/marketing education.
I attended my first Connecting for a Cause when I started at Swedish, a nonprofit health system, in 1998 and began volunteering on the planning committee five years ago. Coordinating an all-day seminar like this one is not an insignicant task, but it's something I've found extremely rewarding and well worth my time. Every year, I personally come away from the event, having learned something new. And in this day and age, when the media landscape is changing so rapidly, it's ever more important to stay on top of the newest thinking, techniques and tools.
Also, it never ceases to amaze me how local PR professionals are so willing to give of their time to speak at this event and share their expertise with the nonprofit community. In my five years of recruiting speakers, I have only had two or three people decline the invitation to speak and that was because of immovable conflicts. To me, it's a reflection of how much support there is for the nonprofit community of Greater Seattle.
This year, we have an outstanding line-up of speakers, including some well known local voices in social media, such as Chris Pirillo and Shauna Causey, as well as members of the mainstream media, including Linda Thomas of KIRO Radio, Evonne Benedict of KING TV and Chuck Taylor of the Everett Herald. If you work for a nonprofit, I hope you'll take advantage of this great day-long resource that PRSA makes available to all of us. Register today. Hope to see you there.
